Expert Marketing Support
Improve the impact of every campaign with expert support for your Brand team and your Local Partners.
Clarity: How to Get Real-time Insight into Channel Marketing Performance
Measuring the impact of every dollar spent gives you more insight into what drives customer response. Find out how this level of clarity in Channel can lead to better, more informed decisions.
The Next Evolution of Channel Marketing
Brands face a lot of challenges creating, executing and funding local advertising. Learn how innovative technology, integrated marketing execution and expert service makes Channel Marketing simple.
SproutLoud Analytics gives you performance metrics on every campaign and consolidated insight across your entire Partner ecosystem.
Think Co-Op and MDF First: The Five Forces of Partner Captivity - Part 2
EXECUTIVE SUMMARY: This article explores the five forces of Partner Captivity and how differing interests between Brands and Partners can create misalignment. Find out how to better align your...
Channel Sabotage - Is Your Channel Marketing Strategy Undermining Your Sales Team-WP
Everything You've Been Told About Channel Marketing is Wrong WP
Think Co-Op and MDF First:<h2>Why Funding Strategy Is Crucial to Channel Success - Part 1
The most important factors in executing your marketing through your Channel Partners are funding and understanding the need to see Channel Partners beyond their primary role of distribution....
CHANNEL SABOTAGE:<h2>Is Your Channel Marketing Strategy Undermining Your Sales Team? (Part 1)
If outdated Channel Marketing practices are distracting your Channel Sales team with administrative issues, then they’re not focused on enabling your Partners to sell. Answering questions about...