Blogs

  • Show Me the Money: How SproutPay Instant Funding Increases Partner Investments

    Show Me the Money: How SproutPay Instant Funding Increases Partner Investments

    Local Partners turn down billions each year in Co-Op funds for local marketing. Find out why and learn how to re-engage them and increase Partner participation in the next evolution of Co-Op.

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  • Shot in the Dark: How Lack of Analytics May Be Hurting Your Channel Marketing Results

    Shot in the Dark: How Lack of Analytics May Be Hurting Your Channel Marketing Results

    Before you can replicate Channel Marketing success across your Partner network, you need to know what it looks like and how you got there. Learn how meaningful data and analytics play a crucial role.

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  • Your Channel Marketing Army: Campaign Complexity is Driving Up Headcount

    Your Channel Marketing Army: Campaign Complexity is Driving Up Headcount

    The number of Brand marketers dedicated to managing agencies, vendors and Partner relations is a veritable Channel Marketing army. Learn what's driving the surge and how to get a strategic advantage.

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  • Channel Marketing at the Speed of Light: How SproutLoud Gets Your Campaigns to Market Faster

    Channel Marketing at the Speed of Light: How SproutLoud Gets Your Campaigns to Market Faster

    Don't let common obstacles keep you from your optimum speed-to-market. Innovative Channel Marketing solutions get high-quality, Brand-compliant local marketing out faster and drive better results.

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  • 3 Reasons Traditional Vendor Management is Obsolete

    3 Reasons Traditional Vendor Management is Obsolete

    If you're still managing vendors the same way you were a few years ago, it's time for an upgrade. Learn why more innovative options can cure your vendor headaches and deliver better results.

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  • How NAP and SEO Can Boost Your Online Visibility

    How NAP and SEO Can Boost Your Online Visibility

    Today, 97 percent of consumers search online before they buy. Whether businesses show up in search results or not depends on a lot of factors, but one key component may be within your control: NAP.

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  • 4 Steps to Reducing OpEx and Vendor Management

    4 Steps to Reducing OpEx and Vendor Management

    Spending more money on more tactics by more vendors who can’t give you the data you need on ROI is not a sustainable solution. It’s a clear sign that you need to reduce OpEx and vendor management.

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  • Look Under the Hood: Choosing the Right Channel Marketing Automation Solution

    Look Under the Hood: Choosing the Right Channel Marketing Automation Solution

    Explosive growth in Marketing Technology providers means Brands have more choices than ever. Learn how to separate the leading innovators from those who promise more than they can deliver.

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  • How Channel Marketing Helps Small Businesses Think Big

    How Channel Marketing Helps Small Businesses Think Big

    Channel Marketing Automation empowers Brands to level the playing field for their Partners, giving Small Businesses the cost-effective, results-driven solutions they need to compete with the big dogs.

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  • Marketing Efficiency: How SaaS Platform Simplifies Execution Across Digital Tactics

    Marketing Efficiency: How SaaS Platform Simplifies Execution Across Digital Tactics

    Whether you're leading the pack or trying to topple competitors, you can’t take it to the next level with century-old tools. You need Channel Marketing solutions built for tomorrow's challenges.

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  • The Perfect Partner Sales Meeting

    The Perfect Partner Sales Meeting

    Sales experts know nothing compares to a positive, welcoming, person-to-person customer experience. Learn how Brands can help their Partners cultivate the high-level Sales expertise they need.

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  • How to Make Every Dollar Spent Brand Compliant

    How to Make Every Dollar Spent Brand Compliant

    Learn how to empower your Partners to spend more time with customers and less time on marketing — without sacrificing quality or Brand compliance.

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  • How Digital Asset Management Keeps Your Message on Point

    How Digital Asset Management Keeps Your Message on Point

    When it’s your message competing to be heard, tap into every possible advantage to place your Brand in the right place at the right time.

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  • Tell Us Why You Love Us

    Tell Us Why You Love Us

    Learn how to get great reviews from your happy customers, from the reputation management experts at Grade.us, one of SproutLoud's best-in-class Marketing Service Providers.

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  • One Direction: How Instant Funding Drives Dollars to the Right Tactics

    One Direction: How Instant Funding Drives Dollars to the Right Tactics

    The right funding strategy can help increase Partner participation in Co-Op Advertising. Learn how an innovative comprehensive approach to funds management gives Brands and Partners what they want.

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  • The Channel Partner Digital Health Check

    The Channel Partner Digital Health Check

    Find out how to give your Channel Partners an edge over top competitors in their local markets, with real-time, comprehensive data reports that offer valuable insight.

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  • Why Reputation Management is Crucial to Your Local Marketing Strategy

    Why Reputation Management is Crucial to Your Local Marketing Strategy

    In today's crowded digital spaces, your business reputation is everything. Learn how to strategically leverage what people are saying about your business online.

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  • Local Marketing 101: How Automation Benefits Brands and Partners (Part 4)

    Local Marketing 101: How Automation Benefits Brands and Partners (Part 4)

    Discover what it takes to make the last mile count in local marketing campaign execution. And find out what Brands need to look for in top-performing, comprehensive Marketing Automation solutions.

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  • Local Marketing 101: Measuring Your Partners' Digital Performance (Part 3)

    Local Marketing 101: Measuring Your Partners' Digital Performance (Part 3)

    Brands can help set their Partners up for Digital Marketing success. Discover how clear analytics and critical performance metrics can guide decisions and lead to more sales.

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  • Local Marketing 101: Get Your Partners to Invest with You (Part 2)

    Local Marketing 101: Get Your Partners to Invest with You (Part 2)

    Upgrading your funding strategy can have a direct impact on your Channel Marketing ROI. Compare the cost-savings and competitive advantages of Co-Op and Instant Funding.

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